Born in China and based in London, Isabella Liu is an innovative award-winning jewellery designer and artist who founded her own design studio in 2014. She has since received three gold and two silver Goldsmiths’ Craft & Design Council Awards, as well as two gold awards for best product and best new designer, 2015 Milan World Expo China-Italy.
In 2017, she was the winner of the International Jewellery London 2017 ‘Editors’ Choice’ award for outstanding Creative Originality. This year she has been named as an Influencer/Ambassador for the China Britain International Design Week and the British Council in Asia for 2018.
We have advised Isabella on every aspect of her business to help her grow and establish the brand through the best use of promotional materials, social media and press relations. Most recently we have been helping her maximise her presence at trade events to attract key potential retailers.
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International Jewellery London
The key event in the industry calendar, IJL is the premier industry platform for the unveiling of the hottest trends and flagship collections from around the world.
For fourteen years we provided support for the Show itself and for its amazing portfolio of designers and brands.
Our work includes building the UK and international profile for IJL year round, creating editorial and broadcast features, blog series and media partnerships with key publications around the world. We also have helped exhibitors achieve prominence with media and visitors – offering one-to-one advice on branding, social media and PR , especially to those entering the UK market for the first time.
We have developed initiatives such as Bright Young Gems – to showcase young, emerging talent – and introduced the successful Editor’s Choice Awards. We also brokered IJL’s involvement and sponsorship of the Goldsmiths’ Craft & Design Council Awards.
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Beau Han Xu
We work with the extraordinarily talented and award-winning jewellery designer and artist – Beau Han Xu. In addition to astonishing one-off art pieces and distinctive glassware, Beau’s work includes SPLASH! – The Beau Han Xu Diamond Couture Jewellery Collection, the Beau Barware Collection with the Innovative Beau Cut™ and DROP! – his new Diamond Couture Collection, recently launched at Claridge’s.
We masterminded his UK launch at the Ritz in 2016 and have worked with him since, assisting with his rollout across the UK. As well as organising high profile events – such as a catwalk show at Claridge’s – we introduced the brand to exclusive retailers, organised special projects with Swarovski, assisted with social media campaigns and successful award submissions, as well as securing extensive media coverage in influential industry and consumer titles.
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Richard Ogden has been welcoming customers to its Burlington Arcade boutique for more than 60 years. They asked us to help raise their profile within the UK consumer press, in a drive to attract a new generation of brides to their famous Ring Room, as well as promote Richard Ogden as the ‘go to’ retailer for classic English designs.
We designed and ran a creative campaign over two years, including introducing themed ‘At Home’ events for the media to promote the Ogden woven pearl and tiara collections. We also launched a successful loan service for fashion and jewellery shoots, resulting in coverage in leading mainstream consumer titles such as Vogue.
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Fei Liu, UK Jewellery Awards’ Designer of the Year 2016, has made his mark as a designer of stunning fine jewellery. His work has an undeniably unique aesthetic that celebrates femininity – creating a British brand acclaimed for its colour, innovation and personality.
We organised the launch of the Fei Liu brand in the UK and internationally via a special event at the Chinese Cultural Embassy, with the Chinese Ambassador as keynote guest. Fifty industry VIPs were invited, including influential buyers and editors from national and international consumer broadcast and print media and the industry press.
We followed this up with one-to-one media meetings with key editors, including the Financial Times and the Telegraph. The resulting high profile editorial media exposure gave Fei Liu an invaluable boost on his journey to becoming the internationally recognised star that he is today.
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The Goldsmiths’ Craft & Design Council
The Goldsmiths’ Craft and Design Council (GC&DC) is a social, not for profit, organisation dedicated to the promotion of fine craftsmanship and creative design within the jewellery and silverware industry. Its aim is to promote and support excellence through its unique national competition, its Awards programme and subsequent exhibition held annually at the Goldsmiths’ Centre and Goldsmiths’ Hall. Embracing every aspect of craft and design, the competition showcases the best of British jewellery, goldsmithing, silversmithing and the allied trades.
Eleven years ago, we helped to broker a special partnership with the GC&DC and International Jewellery London, in order to provide valuable additional exposure for the Council and its work. This included IJL sponsoring the competition’s prestigious Gold Award for Precious Jewellery, one of the most popular categories in the competition, and providing a stand at the show each year.
The GC&DC now organises one of the show’s highly regarded seminar highlights: ‘In Conversation with’….. iconic British Designers such as Theo Fennell, Tomasz Donocik, Stephen Webster and Eliza of Junus & Eliza. The Council’s chairman Jos Skeates has been the compere for these prestigious events.
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British fine jewellery designer Andrew Geoghegan is known for his precision designed pieces that cleverly unify seemingly contradictory elements – angular facets and soft curves, warm shades and metallic ‘chill’.
Andrew is a regular exhibitor at International Jewellery London, where the Hammond Bespoke team advise him on press materials, communications and how best to get the most out of the show.
He is the recipient of many awards including the British Jewellery Association’s 2014 Designer of the Year. He was also a winner of the Editor’s Choice, International Jewellery London 2015 and his Gabriel collection was voted Bridal Jewellery Collection of the Year 2017, by Professional Jeweller.
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The Houlden Group
Celebrating over 40 years in the jewellery industry, Houlden Jewellers, has around thirty luxury independent members representing some eighty stores across the UK and Ireland.
This prestigious trading community not only has substantial buying power but also offers members, through the ‘Houlden Advantage’ an extensive range of exclusive benefits that deliver a tangible return on investment. These include a strong support network, preferential buying and transparent trade terms, business advice, a resource centre, training and marketing expertise – including PR. This sets the Group apart within the sector, ensuring that their members can be the best in their field, whilst retaining their independence.
We assist with press materials and newsletters, provide confidential consultancy and alert the Group to industry issues and opportunities.